/* V7: breadth on arrival, outcomes before tools. */
.hero-kicker{max-width:46ch;line-height:1.6}.hero-side p{max-width:28ch}.portfolio-section{padding-top:65px;padding-bottom:65px}.portfolio-section>.section-top{align-items:end;gap:55px;margin-bottom:32px}.portfolio-section>.section-top h2{font-size:clamp(39px,4vw,58px);max-width:23ch;line-height:1.06}.portfolio-section>.section-top>p{font-size:16px;line-height:1.75;max-width:34ch}.portfolio-tabs.work-choices{display:grid;grid-template-columns:repeat(4,minmax(0,1fr));border:0;gap:18px;margin:0}.portfolio-tabs.work-choices button{display:block;text-align:left;padding:0;border:0;border-bottom:2px solid transparent;background:none;color:var(--text);font-family:var(--sans);min-width:0;position:relative;overflow:visible;cursor:pointer;transition:border-color .2s}.portfolio-tabs.work-choices button:before,.portfolio-tabs.work-choices button:after{display:none}.portfolio-tabs.work-choices button[aria-expanded="true"]{border-color:var(--green)}.portfolio-tabs.work-choices button:focus-visible{outline:2px solid var(--green);outline-offset:6px}.choice-image{height:220px;display:flex;align-items:center;justify-content:center;overflow:hidden;background:#DFE5D8}.choice-image img{display:block;width:100%;height:100%;object-fit:contain;transition:transform .4s ease}.choice-rapporten img{padding:24px;width:auto;max-width:100%}.choice-presentationen{background:#DEE1D6}.choice-presentationen img{padding:16px}.choice-hemsidan{align-items:flex-start;background:#D0D9C9}.choice-hemsidan img{object-fit:cover;object-position:center top}.portfolio-tabs.work-choices button:hover .choice-image img{transform:scale(1.035)}.choice-release{display:flex;align-items:flex-start;justify-content:space-between;flex-direction:column;padding:25px 23px;background:#EAE5D9;border:1px solid #D7D0C2}.release-date,.release-mini-line{font-size:10px;letter-spacing:.09em;color:#6D5737;line-height:1.5}.release-mini-title{font:30px/1.1 var(--serif);letter-spacing:-.025em;color:#283D31}.release-mini-line{letter-spacing:0;font-size:11px}.choice-label{display:flex;align-items:center;justify-content:space-between;gap:8px;padding:18px 0 15px}.choice-label strong{display:block;font-size:16px;font-weight:500;line-height:1.4;letter-spacing:-.02em}.choice-label small{display:block;font-size:12px;color:var(--mid);line-height:1.5;margin-top:4px}.choice-label>span:last-child{display:grid;place-items:center;font-size:18px;width:30px;height:30px;border:1px solid #C1C9BA;border-radius:50%;flex-shrink:0}.work-hint{font-size:12px;line-height:1.6;margin-top:18px;color:var(--mid)}.portfolio-panel{margin-top:25px;scroll-margin-top:24px}.portfolio-panel[hidden]{display:none!important}.work-panel-bar{display:flex;align-items:center;justify-content:space-between;gap:25px;padding:17px 0;border-top:1px solid var(--line);font-size:13px;margin-bottom:20px}.work-panel-bar>span{color:var(--green)}.work-panel-bar button{display:flex;align-items:center;gap:16px;background:none;border:0;padding:7px 0;color:var(--text);font:13px/1.5 var(--sans);cursor:pointer;text-underline-offset:5px}.work-panel-bar button:hover{text-decoration:underline}.release-panel:not([hidden]){display:grid;grid-template-columns:1fr 1fr;gap:35px 55px}.release-panel .work-panel-bar{grid-column:1/-1;margin-bottom:0}.release-intro{padding:20px 0 30px}.release-intro h3{font:41px/1.15 var(--serif);margin:15px 0 25px}.release-intro>p:not(.eyebrow){font-size:16px;line-height:1.8;max-width:47ch}.release-intro .round-link{justify-content:start;margin-top:25px;white-space:normal}.release-excerpt{background:#E8ECDF;padding:40px}.release-excerpt h4{font:38px/1.25 var(--serif);margin:28px 0;color:#274A38}.release-excerpt>p:not(.eyebrow){font-size:15px;line-height:1.7;max-width:40ch}.excerpt-source{display:block;border-top:1px solid #C3CEBA;padding-top:20px;margin-top:32px;font-size:11px;line-height:1.6;color:#4F614E}
.outcome-section{padding-block:72px}.outcome-heading{display:grid;grid-template-columns:1.25fr 1fr;gap:65px;align-items:end;margin-bottom:45px}.outcome-heading h2{font:clamp(40px,4.8vw,68px)/1.05 var(--serif);margin-top:19px;letter-spacing:-.025em;color:#FCF9F0}.outcome-heading h2 em{color:#D0D6B5}.outcome-heading>p{font-size:17px;line-height:1.8;color:#D4DDCF;max-width:46ch;padding-bottom:4px}.outcome-comparison{display:grid;grid-template-columns:1fr 45px 1.3fr;gap:28px;padding:37px 0;border-top:1px solid #526455;border-bottom:1px solid #526455;align-items:center}.outcome-before>.eyebrow,.outcome-after>.eyebrow{font-size:10px;letter-spacing:.11em;color:#D3C7A6;margin-bottom:18px}.outcome-before>p:last-child{font:24px/1.45 var(--serif);color:#C3CEC0;max-width:29ch}.outcome-arrow{font-size:30px;color:#C4CCA9;text-align:center}.outcome-after blockquote{font:35px/1.28 var(--serif);letter-spacing:-.01em;color:#FAF8ED;max-width:32ch}.outcome-result{display:grid;grid-template-columns:1.2fr 1fr;gap:70px;align-items:start;margin:25px 0 35px}.outcome-result>p{font-size:14px;line-height:1.75;color:#D4DDCF;max-width:51ch}.outcome-result strong{display:block;color:#F5F5E7;font-weight:500;margin-bottom:4px}.outcome-result>p.outcome-source{font-size:12px;color:#BCC8B8}.review-optional{border-top:1px solid #526455;border-bottom:1px solid #526455}.review-optional>summary{list-style:none;display:flex;justify-content:space-between;align-items:center;gap:22px;font-size:15px;padding:21px 0;cursor:pointer;color:#F5F5E7}.review-optional>summary::-webkit-details-marker{display:none}.review-optional>summary>span:last-child{font-size:12px;color:#D0D8C7;display:flex;gap:22px;align-items:center}.review-optional>summary i{font-size:22px;font-style:normal}.review-optional[open]>summary i{transform:rotate(45deg)}.optional-review-body{padding:12px 0 30px}.optional-review-body>.section-shell{width:100%;margin:0}.optional-review-body .cinema-screen{max-width:820px;margin:0 auto}.optional-review-body .cinema-foot{margin-top:20px}.optional-review-body .demo-disclosure{font-size:12px}.optional-review-body>.section-shell>.method{max-width:100%}.optional-review-body .cinema-play{bottom:18px}.digital-proof-section{display:grid;grid-template-columns:.8fr 1.2fr;gap:0 75px;align-items:start;padding-block:55px 30px}.digital-proof-section .clarity-heading h2{font-size:45px;max-width:17ch;line-height:1.1}.digital-proof-section .clarity-heading{margin-bottom:0}.digital-proof-content .headers-proof{display:grid;grid-template-columns:1fr 1fr;gap:0 28px}.digital-proof-content .headers-proof>p:first-child{grid-column:1/-1;font-size:16px;line-height:1.75;max-width:53ch}.digital-proof-content .header-change{margin-top:23px;margin-bottom:20px;gap:26px}.digital-proof-content .header-scale{align-self:center}.digital-proof-content .proof-note{grid-column:1/-1;font-size:12px;line-height:1.7;color:var(--mid)}.digital-proof-section .evidence-link{grid-column:1/-1;width:100%}
@media(min-width:769px) and (max-width:1100px){.choice-image{height:180px}.release-mini-title{font-size:24px}.choice-label strong{font-size:14px}.choice-label small{font-size:11px}.choice-label>span:last-child{width:24px;height:24px}.outcome-heading{gap:35px}.outcome-comparison{gap:16px;grid-template-columns:1fr 30px 1.1fr}.outcome-after blockquote{font-size:31px}.digital-proof-section{gap:0 35px}.digital-proof-content .headers-proof{grid-template-columns:1fr}.digital-proof-content .header-scale{margin-bottom:20px}}
@media(max-width:768px){.portfolio-section{padding-block:40px}.portfolio-section>.section-top{display:block;margin-bottom:27px}.portfolio-section>.section-top h2{font-size:37px;max-width:23ch}.portfolio-section>.section-top>p{margin-top:20px;max-width:45ch;font-size:16px}.portfolio-tabs.work-choices{grid-template-columns:1fr 1fr;gap:20px 14px}.choice-image{height:175px}.choice-release{padding:18px 14px}.release-mini-title{font-size:25px}.release-date{font-size:9px}.release-mini-line{font-size:10px}.choice-rapporten img{padding:15px}.choice-presentationen img{padding:10px}.choice-label{padding-block:13px 8px}.choice-label strong{font-size:14px;line-height:1.3}.choice-label small{font-size:11px;margin-top:5px}.choice-label>span:last-child{width:22px;height:22px;font-size:14px}.work-hint{font-size:12px;margin-top:17px}.work-panel-bar{font-size:12px;gap:15px;align-items:start}.work-panel-bar button{font-size:12px;max-width:21ch;text-align:right;line-height:1.5;padding:0}.work-panel-bar>span{max-width:13ch}.release-panel:not([hidden]){display:block}.release-intro h3{font-size:33px}.release-excerpt{padding:28px 23px}.release-excerpt h4{font-size:30px}.release-intro .round-link{font-size:13px;max-width:30ch}.outcome-section{padding-block:48px}.outcome-heading{display:block;margin-bottom:30px}.outcome-heading h2{font-size:42px;max-width:19ch}.outcome-heading>p{font-size:16px;line-height:1.8;margin-top:25px;padding:0}.outcome-comparison{grid-template-columns:1fr;gap:24px;padding-block:25px}.outcome-before>p:last-child{font-size:23px;max-width:35ch}.outcome-arrow{text-align:left;transform:rotate(90deg);width:26px;height:26px;font-size:23px;margin-left:1px}.outcome-after blockquote{font-size:31px;max-width:35ch}.outcome-before>.eyebrow,.outcome-after>.eyebrow{font-size:10px;line-height:1.5;margin-bottom:12px}.outcome-result{grid-template-columns:1fr;gap:18px;margin:22px 0 28px}.outcome-result>p{font-size:14px}.review-optional>summary{gap:12px;font-size:14px;line-height:1.5;padding-block:19px}.review-optional>summary>span:last-child{font-size:11px;gap:12px;flex-shrink:0}.optional-review-body .cinema-play{bottom:10px}.optional-review-body .cinema-foot{display:block}.optional-review-body .cinema-foot>*{display:block;margin-bottom:12px}.digital-proof-section{display:block;padding-block:42px 25px}.digital-proof-section .clarity-heading{margin-bottom:23px}.digital-proof-section .clarity-heading h2{font-size:36px;max-width:20ch}.digital-proof-content .headers-proof{grid-template-columns:1fr;gap:0}.digital-proof-content .header-change{margin-block:21px}.digital-proof-content .header-scale{margin-bottom:18px}.digital-proof-section .evidence-link{margin-top:28px}.stage-tag{font-size:10px}.hero-kicker{font-size:11px;max-width:35ch}}
@media(max-width:390px){.choice-image{height:155px}.release-mini-title{font-size:22px}.choice-label{align-items:start}.choice-label>span:last-child{display:none}.choice-label strong{font-size:13px}.choice-label small{font-size:11px}.portfolio-section>.section-top h2{font-size:35px}.outcome-heading h2{font-size:39px}.outcome-after blockquote{font-size:29px}}
@media(prefers-reduced-motion:reduce){.choice-image img{transition:none}.portfolio-tabs.work-choices button:hover .choice-image img{transform:none}}
.outcome-heading .eyebrow{color:#D3C7A6}.choice-hemsidan img{object-fit:contain;object-position:center;padding:12px}.outcome-section .review-optional>summary>span:first-child{font:16px/1.5 var(--sans)}.outcome-section .review-optional>summary>span:last-child{font-family:var(--sans)}.release-mini-title{max-width:100%}
/* Final editorial pass: a faster opening, one intelligible example. */
.hero-foot>span{font-size:13px;letter-spacing:.01em;line-height:1.65;color:#EBEADD;max-width:65ch}
.meaning-example{grid-template-columns:1fr 1.3fr;gap:65px;align-items:start}.meaning-example .outcome-before h3{font:32px/1.2 var(--serif);letter-spacing:-.01em;color:#F5F5E7;max-width:23ch;margin:0 0 18px}.meaning-example .outcome-before .meaning-context{font:15px/1.75 var(--sans);max-width:38ch;color:#D4DDCF}.meaning-answer>.eyebrow{font-size:10px;letter-spacing:.11em;color:#D3C7A6;margin-bottom:25px}.meaning-measures{display:grid;grid-template-columns:.9fr 1.1fr;gap:25px}.meaning-measures>div+div{border-left:1px solid #526455;padding-left:26px}.meaning-measures strong{display:block;font:40px/1.1 var(--serif);letter-spacing:-.02em;color:#F5F5E7;margin-bottom:16px}.meaning-measures>div:last-child strong{font-size:30px;color:#D0D6B5;max-width:12ch}.meaning-measures span{font:14px/1.6 var(--sans);color:#D4DDCF;display:block;max-width:19ch}.outcome-source a{color:inherit;text-underline-offset:4px}.digital-proof-content .header-change strong{font-size:42px}.digital-proof-content .header-change{margin-block:18px}.digital-proof-section{padding-block:36px 25px}
@media(max-width:768px){.cinematic-hero{height:680px;min-height:680px;max-height:720px}.hero-bottom{bottom:104px}.hero-side{display:block;margin-top:22px}.hero-side p{font-size:15px;line-height:1.65;max-width:37ch}.hero-side a{display:inline-flex;font-size:13px;margin-top:17px;padding:9px 0;gap:24px}.hero-foot{bottom:18px;align-items:end;gap:16px}.hero-foot>span{font-size:12px;max-width:30ch;line-height:1.6}.motion-toggle{font-size:10px;gap:6px}.hero-kicker{margin-bottom:15px}.meaning-example{grid-template-columns:1fr;gap:28px}.meaning-example .outcome-before h3{font-size:29px;max-width:24ch}.meaning-example .outcome-before .meaning-context{font-size:15px;max-width:40ch}.meaning-answer>.eyebrow{margin-bottom:20px;line-height:1.6}.meaning-measures{gap:20px}.meaning-measures>div+div{padding-left:20px}.meaning-measures strong{font-size:36px}.meaning-measures>div:last-child strong{font-size:26px}.meaning-measures span{font-size:12px}.release-date,.release-mini-line{font-size:11px;letter-spacing:0}.digital-proof-content .header-change strong{font-size:40px}}
@media(max-width:390px){.hero-kicker{font-size:10px;max-width:39ch}.hero-foot>span{font-size:12px;max-width:25ch}.cinematic-hero h1{font-size:59px}.meaning-measures strong{font-size:33px}.meaning-measures>div:last-child strong{font-size:25px}}
.original-release{padding:18px;background:#C7D2C0;border:0;justify-content:center}.original-release img{width:100%;height:auto;max-height:100%;object-fit:contain}.choice-rapporten{gap:0;padding:20px 10px;position:relative}.choice-rapporten img{width:50%;height:100%;padding:0;object-fit:contain;filter:drop-shadow(0 7px 7px #18352b22)}.choice-rapporten img:first-child{transform:translateY(-7px) rotate(-5deg)}.choice-rapporten img:last-child{transform:translateY(7px) rotate(4deg)}.portfolio-tabs.work-choices button:hover .choice-rapporten img{transform:translateY(0)}
@media(max-width:768px){.original-release{padding:10px}.choice-rapporten{padding:18px 9px}.choice-rapporten img{padding:0}.choice-rapporten img:first-child{transform:translateY(-5px) rotate(-4deg)}.choice-rapporten img:last-child{transform:translateY(5px) rotate(3deg)}}
@media(max-width:768px){.original-release{padding-inline:6px}}
@media(max-width:768px){.v6-flow{padding-block:32px}.v6-flow .connection-heading h2{margin-block:14px 17px}.v6-flow .connection-flow{margin-top:23px}.v6-flow .connection-flow article:not(:last-child){padding-bottom:22px}.v6-flow .connection-note{margin-top:19px}.checked-section{padding-block:24px}.checked-copy h2{margin-bottom:15px}.checked-result{margin-top:21px;padding-top:20px}.checked-counts{margin-block:20px 18px}.digital-proof-section{padding-block:28px 17px}.digital-proof-section .clarity-heading{margin-bottom:18px}.digital-proof-section .evidence-link{margin-top:20px;padding-block:17px}.v6-voices{padding-top:18px}.voices-title{margin-bottom:22px}}